Social Media
Listening/Monitoring
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Access social media insights by outsourcing social media analytics services

In this digital era, marketing & data analytics have shifted more towards digital methods. Mass audiences use social media to research a company, analyze its background, purchase its products, and more. On the other hand, corporate companies and online shops target their customers with an optimal social media presence and better reach for marketing & brand awareness. To bridge the gap between companies and their customers, we provide social media analytics services & social media listening services. With our social media analytics, we provide reports to those who want to monitor and extract data related to their social media presence, predict their performance, and reach their target customers. This helps them to predict patterns related to what data works best for their audiences.

Social media listening, or social listening, is similar to this service. This service can be helpful to access internet sources to understand the reactions of the audience related to a specific person or organization. A large amount of unstructured data can be found circulating on internet platforms about them, and can be helpful to understand whether their image is good in the public's eye. At Om Data Entry India, we have dedicated, experienced staff who analyze information related to social media analytics and social media listening while abiding by the ethics of the online platforms.

A suite of social media monitoring solutions from Om Data Entry India

Om Data Entry India is an outsourcing service provider that functions from India. We are an ISO 9001:2015 certified company that provides social media monitoring solutions to clients from several corners of the world, including the United States, Australia, Canada, Europe, the United Kingdom, and many others. To know more about our service range for social media analytics & social media listening services, refer to our service list given below:

Social media listening service

Track brand mentions, keywords, and competitor activities across platforms to provide real-time insights into online conversations

Sentiment analysis service

Analyze customer reviews and feedback carefully, utilizing advanced algorithms to measure public moods concerning the brand

Campaign monitoring service

Analyze KPIs, the reach of campaigns, engagement, and conversions to further enhance targeted campaigns in social media

Influencer discovery service

Discovery of institution key players who can foster deeper brand advocacy within niche communities and expand campaign reach

Crisis & reputation management

This service offers instant alarms for early detection of threats and provides action-plan support to safeguard brand reputation

Detailed reporting & analytics

Daily data feed of easy-to-understand analytic reports covering trends and engagement, and recommendations for actionable work

Advantages of choosing our outsourcing firm for social media listening

Our team works with dedication to cater to each client's needs by using transparent and accurate work methods. As an outsourcing company for social media analytics services, we aim to provide secure and genuine data for clients who are looking to grow their social media presence. Our services provide the following benefits to clients:

Trustworthy team

We have been in this field for more than 10 years and have gained the trust of our clients across 1500+ projects

Actionable results

Our social media analytics service provides results that help in practical applications and actionable results for the client

Enhanced brand presence

With our outsourcing services, a company can change or enhance its brand presence across social media platforms

Data-backed decision-making

Our data analytics and guidance help clients make easy decisions for planning the next step in marketing

Competitor analysis

Clients get accurate insight into competitors’ social media activities, which aids strategic planning and market positioning

Improvised marketing strategies

Data from social media monitoring helps refine content, campaigns, and targeting for better ROI

Our process of performing social media listening for our clients

Our social media listening & analytics provides authentic and reliable results to our clients. Our quality and quick turnaround times are guaranteed by following these steps for the process:

1
Data collection & integration
The first step is to gather the raw data from all social media accounts and ad accounts, then to unify the data by connecting it to an analytics tool or a central dashboard.
2
Setting benchmarks & KPIs
The next step is to set platform-wise goals and KPIs so that every metric is measured against clear, agreed-upon business targets for further processing.
3
Data analysis & pattern recognition
Data processing is necessary for detecting content performance, audience behavior, and campaign ROI trends through analytics systems and advanced models, if needed.
4
Reporting & visualization
Automated dashboards and periodic reports with charts and scorecards, which display at a glance the key metrics, growth, and campaign results, are the final outputs of the reporting process.
5
Insight & strategy recommendations
The last step is to interpret the data into actionable insights and to recommend specific changes in content mix, targeting, budgets, and posting schedule.
6
Monitoring & optimization
Client's metrics will be monitored in near real time, A/B tests will be performed, and campaigns will be tweaked iteratively to improve performance and keep alignment with client goals.

Other sorts of data collection services available at our firm

Social media analytics service comes under our data collection service category. These types of services are used to sort data ethically to use for decision-making and other analysis. So here are more of our data collection services to choose from:

  • Insurance data collection: We offer insurance data collection services to help provide essential data for processing an insurance claim or insurance processing.
  • Web data collection: Web data collection services are performed by our professionals to collect reliable and important data from various trusted sources present on the web.
  • Product data collection: Manufacturers, retailers, and e-commerce business owners outsource our product data collection services to know more about their product of interest.
  • Remote data collection: At our outsourcing company, we provide remote data collection services where any sort of data can be collected from a remote process.

Understanding how social media analytics help in multiple industries

Om Data Entry India is a trusted company by clients from industry backgrounds such as finance, e-commerce, retail, education, media, healthcare, tourism, real estate, etc. With our company’s experience with data management for so many industries, we cater to each client with their niche-specific requirements. We choose the best tools and techniques that provide results for better scaling of client companies. The social media analytics services provided by us help clients in trendspotting, improving their brand sentiment, connecting with the audience, and completing social media goals.

We maintain accuracy levels of up to 99% while processing each dataset of our social media analytics & social media listening services. Get the upper hand over your competitors by successfully adapting to social media trends and winning the audience’s attention. Outsource to Om Data Entry India to get these services from a team of experts, and that too at an affordable rate. Contact us at info@omdataentryindia.com to get to know more about our services.

Social media analytics & listening FAQs

1. How does social media listening improve social media engagement?
Ans: Our social listening services allow interaction with audience feedback and sentiment in real-time and, therefore, enable the brands to personalize their content and respond swiftly to the customer's needs for better engagement.
2. How does social media monitoring help in crisis management for a brand?
Ans: Continuous monitoring helps recognize the beginning of negative trends or specific issues so that companies can activate their response plans quickly and address the issue before it causes any serious damage to their reputation.
3. How does outsourcing social media analytics give an edge on costs?
Ans: Outsourcing social media analytics services to us saves the costs for clients in terms of employee salaries, procuring and upgrading tools, training expenses, etc., plus utilizes expert hands and advanced technologies to deliver quality outputs and scalable services.
4. How often are social media analytics reports submitted, and how are they tailored?
Ans: Daily or scheduled reports are submitted to clients, monitoring indicators of and aligned with the clients' KPIs and business objectives, filled with actionable recommendations that can guide marketing efforts and decisions through continuous implementation.
5. Is it ethical to perform social media analytics & social media listening?
Ans: Yes, at Om Data Entry India, the team members follow ethical guidelines during the performance of social media analytics & social media listening. That is why outsourcing helps in extracting the data that is ethical and becomes handy in the growth of the client company.
Social Media Analytics & Listening FAQs

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